COMMUNICATIONS & ENGAGEMENT STRATEGY

Position.  Action. Success.

A good strategy is one that will be flexible enough to adapt to any changes in opportunity, while being robust enough to give strong guidance and direction.

Neon Bureau creates communication and engagement strategy based on best practice principles and clear positioning, adapted for your real-world context.

Working from the end goal, we spend time understanding your context – what issues do you need to address?  What are the strengths and weaknesses?  What are our stakeholders saying or doing?  What works well already? 

We’ll develop a holistic approach – from strategic direction through to tactics and messaging – that can be applied across all your communication channels and engagement efforts.

Our experience in strategy development ranges from marketing communications campaigns and launches of new ideas and strategies, or frameworks for effective ‘whole of organisation’ communication, through to helping manage organisational change or issues management.